If you’ve ever found yourself scrolling through Instagram with envy, seeing all the stylish and flawless women popping up in your feed, chances are you’ve stumbled across the “bad girl” aesthetic.

Being an Instagram #baddie isn’t easy. It requires staying on top of the latest fashion and beauty trends (always one step ahead of everyone else). Instead of turning to Google for an Instagram bad girl makeover, take note of our tips and tricks so you can be the ultimate bad girl on social media.
Read on for 5 outfit tips for Instagram bad girls, a makeup tutorial for Instagram bad girls, and 5 bad girl hairstyles you have to try. Bonus: We’ll also share a few Instagram bad girl post titles to get you ready for your IG debut.
5 Instagram Bad Girl Wardrobe Tips
Since Instagram bad girls are always on top of the latest trends, and fashion is constantly changing, updating their wardrobes can seem nearly impossible. But when it comes to bad girl fashion, there are some timeless tips you can keep in mind to put together an Instagram-worthy baddie outfit.
Tip 1: Keep your style natural
The bad girls on Instagram don’t try too hard, and neither should you. Practice striking the perfect balance between chic and effortless with your outfit. You don’t need to wear high heels (although you can if you’re wearing the right outfit). Jeans and sneakers will be your best friends.
Tip 2: Trim as if it were hot
Cropped shirts are a staple in the wardrobe of an Instagram bad girl. Instead of tight, form-fitting crop tops, think loose sweatshirts and cropped tees paired with high-waisted jeans. Remember the first tip: You want it to look natural, at least in appearance.
Tip 3: Two pieces are better than one
Another trend that Instagram influencers can’t seem to get enough of is coordinated outfits. Whether you’re wearing jogging pants with a cropped sweatshirt or sporting a two-piece skirt and shirt set, it’s a good idea to stock up on matching tops and bottoms.
Tip 4: Accessories are essential
Bold and eye-catching accessories are a must for any Instagram bad-girl look. Whether you focus on jewelry, sunglasses, a hat, or a belt is up to you, but don’t underestimate the power of accessories when putting together your outfit.
Tip 5: Show off what you have
Even if you don’t have the most baddie clothes, you can still create your Instagram bad girl look. Speaking of confidence, Instagram bad girls use their wardrobe to their advantage, something we should all take note of. Wear clothes that flatter your body type and show them off with pride.
How to get an Instagram baddie makeup look?
Let’s get to the makeup! Follow these steps to achieve an Instagram bad girl makeup look.
Step 1: Prepare the face
Instagram’s bad girls don’t have a single flaw in sight, which is why starting with a makeup primer is key. L’Oréal Paris Studio Secrets Professional Magic Perfecting Base has a silky, lightweight formula that glides onto the skin and minimizes the appearance of pores and fine lines. The result: a flawless, even matte finish.
Step 2: Perfecting the complexion
After prepping your face, it’s time for foundation. As we’ve already mentioned, Instagram’s bad girls are practically flawless, which means a full-coverage formula is a must. L’Oréal Paris Infallible Up to 24HR Fresh Wear Foundation, Lightweight has a lightweight formula with medium-to-full coverage. Apply it using the L’Oréal Paris Infallible Blend Artist Foundation Blender, bouncing it onto your skin for a flawless finish.
Step 3: Tanning
The next step in your Instagram bad-girl makeup look is to create defined, sculpted cheekbones. Use a fluffy contour brush to apply L’Oréal Paris True Match Lumi Bronze It Bronzer to the hollows of your cheeks.
Step 4: Shine
There are two things that bad girls on Instagram are known for when it comes to makeup, and one of them is a blinding highlighter. Use a tapered brush to highlight L’Oréal Paris True Match Lumi Shimmerista Highlighting Powder on your cheeks, the tip of your nose, and your cupid’s bow. You’ll dazzle, girl!
Step 5: Perfect your eyebrows
The second makeup feature that Instagram bad girls are known for is perfectly groomed brows. You’ll need to make sure not a single hair is out of place to achieve the look. Use L’Oréal Paris Unbelievabrow Longwear Waterproof Brow Gel to fill in and define your brows.
First, fill in sparse areas by dipping the angled brush into the foot-shaped applicator, then sweep the angled brush over the sparse areas with short, hair-like strokes.
Next, define the shape of your brows with the angled brush to create crisp, precise lines. Finish by sweeping the blending brush through your brows to diffuse the product and achieve a seamless look.
Step 6: Smoke
We’ll always be fans of smoky brown eyes. To bring your gaze to life, start by applying an eye primer, and then it’s time to get to work. An eyeshadow palette, like the L’Oréal Paris Colour Riche Pocket Palette Eye Shadow in Boudoir Charme, will come in very handy.
First, apply either of the two medium brown shades all over your eyelid. Drag this same shade along your lower lash line with a thin, flat eyeshadow brush.
Next, define your crease by applying the darker brown shade to the outer “V” of your eye, blending it with a soft brush. Finish your eyeshadow look by highlighting the inner corner with the lighter beige shade.
Step 7: Winged effect
Besides perfect brows, you’ll always want a flawless winged eyeliner. If you’re not an expert at creating a perfect winged look, L’Oréal Paris Infallible Flash Cat Eye Waterproof Brush Tip Liquid Eyeliner comes with a removable template to make creating a perfect cat eye easier.
Step 8: Coat the lashes
To maintain your enviable makeup look, give your eyelashes a few coats of mascara. L’Oréal Paris Unlimited Lash Lifting and Lengthening Washable Mascara in Blackest Black will give your lashes an instant lifting effect.
Step 9: Apply lipstick
When it comes to your lips, keep them matte and subtle. Overall, you’ll want to go for a “your lips, but better” look. This means mauve and taupe shades will be your best friends. Try applying L’Oréal Paris Rouge Signature Matte Lip Stain in I Tease or I Choose.
Step 10: Set the look
No Instagram bad girl would be seen with smudged or faded makeup, and neither should you. Set your makeup with a few spritzes of L’Oréal Paris Infallible Pro-Spray and Set Make-Up Oil-Free Setting Spray.
5 bad girl hairstyles from Instagram
To give your hair a trendsetting update of its own, consider one of the following five bad girl hairstyles.
1. Smooth bun
One of the simplest and most elegant hairstyles is the sleek bun, which is why Instagram’s bad girls are sporting it left and right. All you have to do is apply a little hair gel and slick your hair back.
Although there are many variations of this look, Instagram’s bad girls seem to favor slicked-back roots and a voluminous bun on top of the head. Talk about contrast!
2. Dutch braided pigtails
Braids are another popular hairstyle that fits the bad-girl aesthetic. Specifically, Dutch braided pigtails. This hairstyle involves parting your hair down the middle and making a Dutch braid on each side, stopping just below your ear. Then, instead of continuing the braid, secure the remaining length in a ponytail. Easy and very trendy.
3. Semi-tied tails
In that sense, half-up ponytails also work well for a edgy look. Part your hair from ear to ear, creating a top and bottom section.
Secure the bottom section out of the way. Then, divide the top section in half and create two symmetrical ponytails on top of your head. Leave the bottom half of your hair loose.
4. Space buns
Another symmetrical badass hairstyle you can try is the space bun. We love this style on natural hair, as the texture adds a playful touch.
5. Detail braids
As we’ve already mentioned, Instagram’s bad girls love to be elegant yet natural. One of the best ways to achieve this is by adding a detail braid to your hairstyle.
You can do it however you like, whether it’s braiding a strand to frame your face or adding a small braid along the length of your hair.
10 bad girl titles for your next Instagram post
If you need inspiration for your titles, consider using one of the following.
- Instagram baddie title idea 1: You do what you want, and I’ll keep doing what I want.
- Instagram baddie title idea 2: Prove them wrong.
- Instagram baddie title idea 3: Not all queens need a king.
- Instagram baddie title idea 4: Winged eyeliner sharper than a knife.
- Instagram baddie caption idea #5: You won’t please everyone. Not everyone can have good taste.
- Instagram baddie title idea 6: Life goes on.
- Instagram baddie title idea 7: I’m on the vibe.
- Instagram baddie title idea 8: No filter needed.
- Instagram baddie title idea #9: Follow me, I’m the leader.
- Instagram baddie title idea 10: People will talk no matter what, better give them something to talk about.